Learn the proven step-by-step process of growing a niche site to a full-time income
The best-selling SEO course that teaches you step-by-step how to build high-traffic, high-income niche sites.
“I believe RankXL is the best method for building your business. Chris Lee has it down to a science.”
– Larry Mitchell
What does it take to build a niche site to 5-figures per month?
What SEO strategies are working in 2017?
How do you build links that actually make an impact on your rankings and traffic?
I answer these question multiple times per day in emails I receive from people who follow the RankXL blog.
The thing is… Google has changed so much over the years.
BUT… the way people are approaching their SEO & niche site strategy hasn’t changed a bit.
There’s a major difference between sites that make a few hundred dollars per month, and sites that make 4-5 figures per month.
And that’s what this course will teach you: How to build, grow, and scale a site to 4-5 figures per month in profit.
Not how to build micro-sites that make you a few bucks per month……
Not how to grow a site, make some money, then die off after a few months……
Not how to rank for keywords nobody searches for……
I’ve laid out the entire game plan into my best-selling SEO course:
The Niche Site Course
This course lays out my exact strategies for every stage of the niche site building process from choosing a niche and doing keyword & competition research to building out the site and acquiring powerful backlinks that boost rankings.
It’s a step-by-step system that you can follow to build out your own site into a full-time income.
“Chris has developed one of the best courses on SEO & Niche site building. If you want clarity of thought, step-by-step actions, and want to learn what works and what doesn’t in building sites for the longterm – I highly recommend RankXL.”
– J Paul
Why Niche Sites? Why SEO?
There are a lot of different ways you can succeed online. There’s paid traffic, CPA offers, affiliate marketing, SASS businesses, and even offering services virtually.
While every one of these methods are profitable, the thing that attracted me most was building out niche sites and learning how to become an SEO expert to drive traffic.
Firstly, it’s just so wonderfully passive. I don’t think there’s anything quite as passive as owning a high-traffic niche site.
There’s no other business model where I can literally take weeks off from work, and drive tens of thousands of visitors to my site with no cost out of my pocket.
The work has been done. It’s ranking, it’s driving traffic, and it’s making money.
There’s no need for me to deal with clients, or deadlines, or spend hours with customer support.
Everything is so laid back… which is perfect for my personality, and my goals.
The second reason I love niche sites is that I love being a webmaster.
Traffic excites me.
Logging into my analytics, seeing traffic growth, and realizing that real people from around the world are visiting my site is an exciting feeling.
And taking a new site and growing it into the #1 ranked site in my niche… that’s an incredibly satisfying feeling.
To know that your site is the #1 authority on a topic on the entire internet is an amazing feeling that still excites me every morning I wake up.
The third reason I love niche sites is the payoff potential in the future.
One of the greatest things about working on a niche site is that you have the option to sell it for a large payment whenever you like.
Websites can be sold for 20-30x its monthly multiple once they’re grown to a certain level.
So if you have a site making $5000/month, that’s a six-figure deal that you can initiate on site flipping websites like Flippa.
It’s like owning a piece of property… on the web.
It’s not like all the hard work you put in will be for nothing, and just disappear one day if you decide to stop working on it.
Every dollar you increase in monthly revenue, and every milestone you reach in traffic growth, it’ll all go toward making your website a more valuable piece of property.
And there is no shortage of hungry buyers looking for these high-traffic, high-income niche sites.
Building out niche sites is not rocket science.
It’s not even as complex as starting something like a software startup.
From a business standpoint, it’s as simple as it gets.
You just have to know what you’re doing and then do it.
It does take work, and like any business it takes time and commitment. But the model is PROVEN. My own business is thriving from it, and so are a whole lot of others.
It’s NOT something you have to put out there and blindly hope it will be a success.
And it’s NOT something that has never been done before.
That’s exactly what I built this course to be: A step-by-step blueprint on how to earn a full-time income with your next niche site if you just follow the steps outlined.
No more guesswork.
No more roadblocks.
No more confusions about link building.
No more frustrations with ranking.
No more wasting your time.
Just follow the plan.
A few years ago, I worked more hours than I do right now. I was even a little hungrier for success than I am right now.
I would work tirelessly on my niche sites, drooling over others’ success stories, while being constantly frustrated that I had spent years working online without being able to turn it into a full-time income for myself.
I considered myself a talented SEO. I was working full-time at a reputable SEO agency with a very experienced team and worked on projects for some very high-revenue clients.
Still… I hated my job. I didn’t hate THE job. I hated the fact that I had to work a job, any job, period.
If I was so talented, why couldn’t I create results for myself?
My niche sites weren’t even making $1000/month at that point.
I would work day and night on my niche sites, and I would finally hit the #1 rankings for my keywords.
BUT IT DIDN’T MATTER. No matter what I did further, that site was capped at a few dollars per day.
Obviously, I was doing something wrong.
It wasn’t until I shifted my strategy and focus entirely that I crossed my first $100/day.
It clearly wasn’t my skill or dedication that was the problem.
I was just doing the wrong things.
It didn’t matter how many hours I spent doing them.
They just didn’t work.
When I changed my focus to creating large authority sites rather than small micro sites, I broke my first $100/day in 3 months.
After consistently doing this for 5 months, I quit my day job to focus on this full-time.
The beauty with the SEO niche site model is that one $100 day isn’t a mere fluke that you have to wonder if you can replicate the next day.
Once a site makes $100/day, it’s only going to grow from there.
It’s consistent because traffic is driven organically through search using SEO, and strong link building.
Once you get to that level, the only thing you need to focus on is growth: How do you grow from $100/day to $500/day to $1000/day?
And with the authority site structure and site planning strategies that you’ll learn in this course, you’ll find that growing is the easiest part, and we set our sites up for it before we even start building them.
“I had genuinely lost hope that there was a way to succeed with SEO. However, after I came across The Niche Site Course, I was pleasantly surprised at a method that is sure to stand the test of time. This method is so intelligent because it follows proven principles of success in business, not just SEO.”
– Chris Vassell
The Niche Site Course has 5 core modules
Module 1: Niche & Keyword Research (Before Launch)
monoflat_icons_143Over half the battle with succeeding with niche sites depends on your research and preparation.
I’ll show you how to avoid the most common mistake that people make here.
Mess up your niche & keyword research, and you’ll potentially spend time and money on a project that was bound to be a failure before you even started it.
My method of niche and keyword research ensures that your site is on a path for success.
So that whatever time and effort you put into it, you see a financial reward that’s significant and “worth the effort.”
From choosing a niche, choosing domain names, planning out your site for future growth, and doing keyword research and competition analysis.
Everything is covered from start to finish: My complete process of everything I go through before site launch.
PLUS: A complete explanation of my most important strategy for creating authority sites. There’s a fundamental difference between sites that make $100-$500/month and sites that make $5000-$10000/month. Steal my strategy for Pillar Keywords and Pillar Posts and use them to grow your sites to a larger scale of traffic and income.
PLUS: If you have trouble doing competition analysis to decide if a niche is worth pursuing, I have a complete walk-through of me doing competition analysis for an example keyword. Everything that I look for, all the tools I use, all the metrics I look at… all covered in this in-depth analysis.
“Chris does an amazing job of laying out the steps he takes to be successful in perfect order. I’d consider myself somewhat seasoned with SEO and in the online world (averaging 40-50k a year on the side of my day job) and I still found his guide to be informative and extremely valuable.”
– Jason D
Module 2: On-Site SEO & Site Structure
monoflat_icons_241Okay, so you’ve done your research. You’ve found a niche, chosen your keywords, and have everything planned out. That doesn’t mean you should now put up a site and start building links to it.
We need to do 2 things: Set up our site for success, and plan out our authority site structure.
Learn my techniques for setting up on-site SEO, inter-linking, my essential plugins I use for all my niche sites, and how to create your inner posts as you grow out your site.
PLUS: My authority site structure. Planning for growth before building the site is SO important if you want to take your site to a full-time income. Take my authority site structure DIAGRAM and use it for structuring your own niche sites.
If you want to build a monster website with millions of visitors, structure is essential.
“The modules are in-depth enough so you don’t over think and give up. Its a “do this, do that and why.”
– Toki Tover
Module 3: Link Building, Increasing Rankings for Search Traffic
monoflat_icons_8This is where it starts to get really exciting. Learn my complete backlinking strategies for my authority sites. Stop wasting time with ineffective techniques and spammy link packages. Start link building like a real SEO.
The exact strategies I do for all my niche sites, and the strategies I’ve used when working at an SEO agency building links for high-revenue clients.
There’s a reason I’m not worried about having such a large portion of my income rely on Google… I don’t build links that trigger penalties. I build links that algorithms reward, not penalize.
This section will change the way you link build.
Start earning powerful, natural links that ACTUALLY make an impact on your rankings. Learn my backlinking techniques where even a SINGLE link can make a difference to your site’s authority and rankings.
“Just that part about how to get real quality links was worth the price to me.”
– William Rigby
Module 4: Making Money With Adsense
monoflat_icons_5As you might already know from reading my blog, Adsense is the main way that I like to monetize my niche sites.
Because I rely on Adsense for my full-time income, I’ve vigorously tested every aspect, combination, setting that you can name to MAXIMIZE my revenue.
Learn how I configure my Adsense settings, and how I make sure I’m making the maximum from my websites.
You’ll see all my tips and secrets that I’ve accumulated over the years.
PLUS: Steal my layout. Learn how to optimize your site and lay out your ads to increase your RPM. My best performing layout across all my sites revealed through an easy-to-visualize diagram.
“This course was an eye opener for me. I was already having some income from AdSense, and I thought it was okay, but now I know that I could go much further, that my websites can become my well paying full time job. I began to use the knowledge from the course and was already able to almost double my AdSense income. And this is only the beginning, there are still so many things I need to do.”
– Alexander Kolesnikov
Module 5: Growth & Putting Everything Together
monoflat_icons_201Putting all the pieces together. Dive even further how everything you learned from the course is put together using a general timeline.
The entire step-by-step strategy is broken down into a timeline to give you an even clearer picture of HOW to get started, WHAT you should be doing, and WHY.
What to expect in your first few months of building your site, what tasks you should be working on during this time, what goals to be striving for, and what outcomes will be produced and when?
If building niche sites ever seemed complicating and frustrating this will make everything clear.
Every year, I make some updates to the course based on student feedback, and changes in the SEO landscape.
The result? A more in-depth comprehensive guide from start to finish. Based on user feedback, and new updated strategies, I went back to the beginning of the course, creating more in-depth lessons and making sure that every question was answered, and added on a few course units as well.
This update brings 3 new lessons:
1. How To Deal With Google’s Keyword Planner Update
2. Want 6 Easy Links From a DA79 Website?
3. Scholarship Link Building: A Very Powerful Strategy That Can Produce Some Enormous Results
An update on how to work around Google’s Keyword Planner update, which now only gives exact search volume data to paying Adwords customers. If you’re not an Adwords user, this may have been disappointing news for you. Well, I’ve added some sweet solutions for you that gives you all the functionality back again.
Another update are 2 new link building strategies I’ve been trying out with success. I give you the exact scripts, and show you the results I’ve been able to get with them.
These are the easiest (powerful) links I’ve ever built for my sites.
“Its packed with straight-forward, no-fluff information which is very actionable, whether you’re just starting a website, or already have one that you want increase traffic and earnings.”
– Gil G.
Building a site using this strategy is the most effective way to grow it into a lucrative business (that stays around for the long-haul).
What good is a site if it’s only going to make you money for a few months before it’s wiped out by a penalty?
Every step in this course is specifically designed so that your site grows stronger over time using your domain’s authority as a snowball effect.
“If you publish a niche website, RankXL is a must-have course in your arsenal.
Anyone earning 5 figures per month profit from SEO and Adsense will teach you something. I’ve been a niche publisher for years and RankXL gave me many great ideas I’ve implemented in my niche sites.
The course is well structured. Chris keeps it simple, sticking to niche selection, SEO and Adsense monetization. It’s brilliantly simple. Perfect for people just starting out as well as grizzled veteran niche publishers.
When it comes to niche sites monetized with Adsense, Chris is one of the top guys to pay attention to.
If you like the idea of building out a niche website business, get RankXL and do what Chris says. It’s based on real results, which is key. When I learned he was making 5 figures per month with white hat SEO and Adsense, I was sold.
RankXL includes a sample niche throughout which makes it easy to understand. Each section is illustrated with the niche example. Chris also sets out what to avoid, which I found helpful too.”
– Jon Dykstra
The Niche Site Course will teach you everything you need to know about building massive, high-traffic authority sites.
It’s built in a start-to-finish format. So that every step of the way is covered in easy-to-follow and easy-to-understand tutorials.
So you can save months or even years of your time spent doing things that just plain don’t work.
So you can get a massive head start to succeeding online rather than trying everything out yourself and making mistakes along the way.
I would have crossed my initial goal of $100/day so much faster if I had something I could refer to and just follow step-by-step.
Rather than read random blog posts and articles, if there was something that just took me through every process along the way and showed me what I should be doing, and what I shouldn’t.
It’s so much easier to get from point A to point B if you have a proven blueprint to follow.
And this course is that blueprint.
“His method for ranking, content creation, and ranking is clear, actionable, and friggen works! In fact, I’ve used some of his methods in my own profession in the agency world and its performing like gang busters.
Thanks Chris for the insightful and very above reproach approach to SEO and ranking. I’m excited to utilize more of what I learn from you on my own personal sites to generate my own passive stash of cash. But for now, its done wonders for my clients which also makes my bank account just as happy as well :)”
– Rob Pene
Here’s what’s inside…
The Complete Niche Site Course: The complete step-by-step training course includes all the course units and modules. Everything you need to build and grow your own profitable niche site to a full-time income.
3 Month Checklist: The checklist to keep you on track doing the right things that ensure growth, and guides you through the first months of the process. Everything that you should be doing, and when.
Advanced Deep Dives: Even more in-depth training on the most important strategies taught in the course.
PDF Cheatsheets: Helpful PDF cheatsheets for you to print out and keep handy by your desktop.
3 Premium WordPress Themes (not sold anywhere else): For the longest time, I’ve been using my own custom built WordPress themes for my niche sites. I’ve decided to package them up and offer them as bonuses. Sleek and simple themes designed specifically for speed and performance in your niche sites.
You’ll also get direct access to me. One of the biggest praises that I’ve received after releasing this course is the amount of direct contact you get with me.
I don’t have support staff answering questions, and this course definitely isn’t something I want people to buy and just leave dusting without taking action.
If you have any questions along the way, you’ll get a direct response from me personally.
“Renewed my hope, after all the Google updates, and reassured me, the search engines will actually love me for what I put out.
Chris’s customer support is the best I’ve ever experienced in 6 years of learning the online world. He is one of the few, that truly supports, and isn’t afraid to reveal exactly what he does… I’ve always gotten an answer within 12-24 hours, answering my questions in depth.”
– Allen T.
My comprehensive course is guaranteed to give you all the training you need to grow a niche site into a full-time income, or I’ll refund you in full.
The Complete Course
Everything below is included alongside the core product: The Niche Site Course. You’ll find everything inside the member’s area.
The Niche Site Course
Complete access to the entire library of lessons in the Niche Site Course.
The complete step-by-step training course includes all the course units and modules. Everything you need to build and grow your own profitable niche site to a full-time income.
You’ll learn how to approach building & growing niche sites in a completely different way than you’re used to. Powerful SEO strategies that are designed from the bottom up to build a valuable asset that grows stronger over time, creates sustainable traffic, and dominates even the highly competitive keywords in your niche.
If you’re looking for the complete niche site & SEO training to take your online projects to the next level, this is the blueprint to follow.
Advanced Deep Dives
Further training into the most important strategies in the course.
One of the challenging parts of going through any course is knowing how to put everything into action. These Deep Dives are designed to give you a more full understanding of the KEY CONCEPTS behind what drives a site to millions of visitors per month.
The Link Building, Niche Research, and Niche Site Planning Deep Dives will really take your understanding of the course content to a new level. I highly recommend them.
3 Month Checklist
Makes sure you’re on the right track.
Probably the simplest, and most efficient way of starting a new niche site in 2016.
If you’re starting a new niche site, I’ve put together the 3 Month Checklist to make sure that you’re working on the right things, and don’t waste time doing ineffective things. This tells you exactly what you should be doing, and when in order to get your site off the ground as quickly as possible.
Handy desktop printouts
Some of the key material in the course that you’ll likely be using over and over again for your niche sites.
I’ve put these together into a little package so you can print them out and reference them whenever you need them.
3 WordPress Themes
Get the exact WP themes I use for my own niche sites.
Designed and developed by yours truly. These are the WP themes that I like to use for a lot of my own niche sites. Designed for simplicity, and built ultra light-weight for high speeds. Because they’re built with minimal code, these themes are perfect for customization and further development.
These themes aren’t sold anywhere else, and are only available to course members. Comes with an unlimited site license, so feel free to use them on as many sites as you like.
Get It Now →
Safe & secure. Unconditional 30-day refund policy.
PLUS: Free access to all future updates
This is now the 2nd version of The Niche Site Course. It’s the biggest update since the course was first launched last year.
I’m constantly making improvements and updates to the course. From receiving feedback, and keeping up with new and improved SEO and link building strategies, this course will continue to be a work in progress.
As a member, you’ll get access to all future course updates, along with any new bonuses I release for free!
Have any other questions? Contact me here.
What happens after you buy the course:
You’ll get instant access to the members area of the course, and can start digging through the modules, course units, and bonuses immediately.
You’ll be given a user ID and password after you checkout and you’re all set!
You’ll be given a life-time membership, so you can access the course at any time, come back to units, use them as reference, and use it as guidance as you build out your own sites.
Is the Niche Site Course right for me?
The Niche Site Course teaches you how to turn a niche site into a full-time business.
If you’re tired of spending time chasing shiny objects online, and just want a proven model that works and are willing to put in the effort to be successful, then this course is for you.
If you’re tired of building out sites to only see a few dollars earned every month, and want to build something that actually makes a significant income each month, then this course is for you.
If you want to stop building spammy SEO sites that get wiped out with the next Google update, and want to build something sustainable and long-term then this course is for you.
But if you’re looking for a short-cut to success, and are looking for “loop holes” and ways to “cheat” Google to make some quick cash, then course isn’t right for you.
How much work per day is required to grow a site to this level?
There’s no set-in-stone answer to this, and will vary for everybody depending on your understanding of the material, and ability to put what you learned into action. The good thing is that this isn’t something that you need to constantly maintain every single day for it to grow.
You can choose to do this passively, and invest just a couple hours per week, or you can really dive in and invest 2-3 hours per day for faster results.
Are there any investments needed after I join? Do I need to buy tools?
You’ll need a domain and hosting for your site.
Other than that, everything in the lessons uses freemium tools.
You could choose to purchase the full versions of the tools, but can get most of everything you need using just the free versions.
Do you offer refunds?
Yup. There’s a 30-day money back guarantee, so there’s no risk to you to try it out.
If you aren’t happy with the course or feel it’s not for you, just write in within 30 days and I’ll refund your in full.