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Amy Landino Inner Circle Coaching Program is a high-touch group coaching membership built around Amy Landino’s own ROLE Model framework — Reveal Your Focus, Optimize Your Energy, Lead the Movement, and Elevate Your Offer. Created by Amy Landino, a four-time bestselling author and the host of the YouTube channel AmyTV, the program is organized as ongoing live coaching rather than a single fixed course: members work through nine coaching modules covering onboarding, focus, energy, content, offers, and sales, supported by recurring live Q&A calls and keynote replays. The archive totals 123 video lessons across 108 hours 59 minutes of training, plus a resources library of downloadable planning worksheets and framework guides, delivered as a 61.3 GB download.
What Problems Does Amy Landino Inner Circle Coaching Program Solve?
- “I plan my content from scratch every single week.” — The Content Idea Free Flow and Content Multiplier Tracker lessons, part of the program’s Additional Modules section, give members a repeatable system for generating and reusing content ideas instead of starting over each time.
- “I’m busy all day but I can’t tell what’s actually moving my business forward.” — Module 3, Optimize Your Energy, is built around a Peak Energy Audit and a Scorecard System designed to show which activities deserve your time and which don’t.
- “I know I should be on camera more, but I freeze up or avoid it.” — The 10X Camera Presence lesson and the full Vlog Like a Boss Live Course Replay walk through on-camera delivery step by step, drawn from Amy’s own decade of vlogging.
- “I get leads and sales conversations started, but I don’t have a system for closing or following up.” — Lessons like Sell by Chat Audit, The No-Show Sales Advantage, and the S.P.E.A.R. Sales Email Strategy address specific points where sales conversations stall.
- “I want to use AI in my business but don’t know where to start.” — The AI Second Brain lesson in Module 3 covers using AI tools as part of a daily workflow, rather than as a one-off experiment.
- “I have expertise, but I haven’t built it into a recognizable personal brand.” — The ROLE Model — The Course, included as a standalone four-part training, is built specifically to take a subject-matter expert through the process of becoming a known authority in their niche.
What You Will Learn in Amy Landino Inner Circle Coaching Program
- How to apply the four-part ROLE Model — Reveal Your Focus, Optimize Your Energy, Lead the Movement, Elevate Your Offer — both as a standalone framework and as the structure behind the entire coaching curriculum.
- How to run a Peak Energy Audit and build a personal Scorecard System to identify which tasks justify your time and which should be delegated or dropped.
- How to build a content pipeline using the Content Idea Free Flow method and the Content Multiplier Tracker instead of reinventing your content plan every week.
- How to structure sales conversations using frameworks covered in Sell by Chat Audit, The No-Show Sales Advantage, and the S.P.E.A.R. Sales Email Strategy lessons.
- How to build and use an “AI Second Brain” to support daily decisions and content production.
- How to improve on-camera delivery through the 10X Camera Presence lesson and the full 19-part Vlog Like a Boss Live Course Replay.
- How to plan a YouTube growth strategy using the Authority Video Formula and Media Magnet Model, taught in the YouTube Thought Leader Accelerator Event Replay.
- How to structure and run your own group coaching offer, using Amy’s own Group Coaching SOP, shared directly with members inside the Additional Modules section.
Who Is Amy Landino Inner Circle Coaching Program For?
The Content Creator Without a System — You post when inspiration strikes, but you don’t have a repeatable process for generating ideas or turning one piece of content into several. The Content Idea Free Flow and Content Multiplier Tracker lessons are built to replace that guesswork with a system.
The Coach Ready to Package Group Coaching — You’ve been coaching clients one-on-one and want to move to a group format, but you don’t have a tested process to run it by. Amy’s Group Coaching SOP, included as one of the Additional Modules lessons, is her own internal process for running this exact program.
The Camera-Shy Expert — You have the knowledge, but showing up on video makes you tense up or avoid recording altogether. The 10X Camera Presence lesson and the Vlog Like a Boss replay focus specifically on this barrier.
The Overwhelmed Solopreneur — Your task list keeps growing but your revenue isn’t growing with it, and you’ve never sat down to audit where your time actually goes. Module 3’s Peak Energy Audit and Time Value Amplifier lessons are built for exactly this diagnostic.
The Personal Brand Beginner — You have expertise but no structured plan for turning it into a recognized personal brand. The ROLE Model — The Course gives you a four-part sequence to work through from the ground up.
The Existing Amy Landino Reader — You’ve read Good Morning, Good Life or watched AmyTV and want direct, ongoing access to Amy through live coaching calls, keynote replays, and Q&A sessions rather than pre-recorded content alone.
Complete Curriculum Breakdown
Module 1: Onboarding — First Steps
The entry point into the coaching program, covering vision-setting and the systems members use from day one.
- Step Into My Office
- GMGL Visionary Blueprint
- Inner Circle Growth Plan
- Spark, Sauna, Flow: Content Monetization Framework
- Back Pocket Product
- Daily Push List
- Authority Content Matrix
- Perfect Client Transformation
Module 2: Reveal Your Focus
The first pillar of the ROLE Model applied in a live coaching setting, working through clarity, limiting beliefs, and personal brand direction.
- Model Builder Method
- Limiting Belief Buster
- Personal Brand Playground
- Warm Welcome Blueprint
- Hand Raiser Stories
- Live group coaching call recording
Module 3: Optimize Your Energy
The second ROLE Model pillar, focused on where members’ time and energy are actually going and how to redirect them.
- Peak Energy Audit
- Scorecard System
- Time Value Amplifier
- Open Loop Closer
- AI Second Brain
- Offer Audit
Module 4: Lead the Movement
The third ROLE Model pillar, centered on visibility and authority-building through short-form intros, video, and content systems.
- 30-Second Authority Intro
- 60-Second SIZZLE System
- The 10-1-10 Rule
- The YouTube Test
- Max Content Mastery Model
- 4×4 Prevalidation Method
Module 5: Elevate Your Offer
The fourth ROLE Model pillar, applied here to offer and sales-pipeline work. (The standalone ROLE Model course frames this same pillar as “Elevate Your Impact” — the coaching program applies it directly to revenue.)
- Next Big Move
- Sales Pipeline Processor
- Storm Front Leader
- The Buying Zone
- The Ultimate Business Card
- Systems Builder
Module 6: Additional Modules
The largest section of the program, a running library of live coaching sessions on content, sales, mindset, and business operations added over time.
- 1-2-3 Question Clarity
- Amy’s Group Coaching SOP
- Daily Admin Sync
- Fortune in the Follow Thru
- Instagram Profile Audits
- The Attention Equation
- The Full Fee Formula
- The No-Show Sales Advantage
- The Proof in the Process
- Bat Signal Shorts
- Business Money Basics
- Content → Client Alignment
- Favorite YouTube Teacher Framework
- FDM Brand Leverage Blueprint
- The Lazy Girl’s Loopy Reel
- My Homework Ate the Dog
- Need vs. Want Mindset Shift
- Profit First Flow
- S.P.E.A.R. Sales Email Strategy
- Social Media Audits
- The $2,000 Hour: Group Coaching Empire Blueprint
- The Fake Assistant Method
- The Value Wheel
- Walmart Greeter Playbook
- A Reel Fiesta
- Eye Lock Unlock
- The P-Sheets: YouTube Content Planner
- Belief Collector System
- The Cupcake Principle
- C.C.C. (Cashflow Capture CTA)
- Cash Status Update
- Content → Clients System
- Content Idea Free Flow
- Content Multiplier Tracker
- Rolodex Rockstar Tracker
- 10X Camera Presence
- Sell by Chat Audit
- Staging Value Bombs Playbook
- The 30-Minute Pop-Up Strategy
- The BREAK Intro
- The Profile Briefing
- What’s Your Number? Set Your Money Goal
Module 7: Keynotes
Full recordings of two of Amy’s live keynote talks, included in the program rather than summarized.
- Forward Academy Las Vegas (recorded July 2024)
- Visit California: The Changing Video Landscape & How to Make It Work for Your Business (recorded March 2023)
Module 8: Resources
Downloadable frameworks and templates that accompany the video lessons, plus one dedicated training video.
- The Extraordinary Action Framework (video lesson)
- 📕 Included resources: Extraordinary Action Framework, Fake Assistant Playbook, Offer Launch Template, Step Into My Office Framework, Ultimate Social Media Hooks Resource, P-Sheet #1 (Ideation) and P-Sheet #2 (Execution), and a free chapter of Good Morning, Good Life.
Module 9: Open Q&A
A running archive of recorded live Q&A and group coaching calls, where members bring questions directly to Amy on topics ranging from sales strategy to time management. The archive includes multiple recorded sessions such as an End-of-Year Rapid Revenue Reflections Q&A, a Pre-Launch Sales Strategies Q&A, and a Making Time for Business Q&A, along with additional monthly open call recordings.
Bonus Training: The ROLE Model — The Course
A standalone four-part mini-course that lays out the same framework used to organize the full coaching program, taught here on its own.
- R — Reveal Your Focus
- O — Optimize Your Energy
- L — Lead the Movement
- E — Elevate Your Impact
Bonus Training: Vlog Like a Boss — Live Course Replay
A 19-part recorded masterclass on video creation, drawn from Amy’s book of the same name, covering gear, editing, and audience growth from the ground up.
- Welcome to Vlog Like a Boss
- Why Are You Here?
- Fear of ROI
- Let’s Talk About That Talent Thing
- The Authority Video Formula
- Intro to Gear
- Does Gear Matter?
- Gear Q&A
- Vlogging in Action
- Vlogging Q&A
- Intro to Editing
- Editing Part II
- Getting Attention Online
- Getting Attention Online with YouTube
- Thumbnails
- Getting Attention Online with Instagram
- Q&A
- What’s the Secret?
- Bonus: Video Editing Tutorial
Bonus Training: YouTube Thought Leader Accelerator — Event Replay
A 10-part recorded event replay focused specifically on building authority and growth on YouTube.
- Welcome to YouTube Thought Leader Accelerator
- Accelerated Attention Engine
- 10X Camera Presence
- Media Magnet Model
- Fireside Chat with Paid Creator Blake Guidry
- Authority Video Formula 3.0 — Part 1
- Authority Video Formula 3.0 — Part 2
- Camera Gear & Technical Q&A
- Million Dollar Thought Leader
- 5 Things to Do Every Day: The Daily Push List
What Makes This Course Different
- Live coaching, not a static video library: The program is structured around recurring live group calls and Open Q&A sessions rather than a fixed set of pre-recorded lessons a member watches once.
- Amy’s own operating framework, not a generic curriculum: The ROLE Model — Reveal Your Focus, Optimize Your Energy, Lead the Movement, Elevate Your Offer — is both a standalone course and the organizing structure for every coaching module.
- Three full masterclasses bundled in, not summarized: Vlog Like a Boss, the YouTube Thought Leader Accelerator, and two full keynote talks are included as complete replays rather than excerpts.
- Amy’s own internal business systems, shared directly: Lessons like the P-Sheets YouTube Content Planner and Amy’s Group Coaching SOP are the actual tools she uses to run her own content and coaching business, not a simplified version built for the course.
Bonus Materials Included
- The ROLE Model — The Course: A standalone four-part training covering the full ROLE framework in one place.
- Vlog Like a Boss — Live Course Replay: A 19-part masterclass on vlogging, gear, editing, and audience growth.
- YouTube Thought Leader Accelerator — Event Replay: A 10-part masterclass on building authority and views on YouTube.
- Keynotes: Full recordings of Amy’s Forward Academy Las Vegas and Visit California speaking engagements.
- Resources library: Downloadable frameworks and templates, including the Extraordinary Action Framework, Fake Assistant Playbook, Offer Launch Template, Step Into My Office Framework, Ultimate Social Media Hooks Resource, and the P-Sheets ideation and execution templates.
- Free chapter of Good Morning, Good Life: An excerpt of Amy’s bestselling book on morning routines, included in the Resources module.
About Amy Landino: Background and Credentials
Amy Schmittauer Landino began building her audience on YouTube under the Vlog Boss Studios brand, teaching video creation and personal branding before expanding into books, keynote speaking, and coaching. She has spent close to two decades working in digital content and personal brand strategy, and her YouTube channel, AmyTV, remains the core of her public platform today.
Verified Credentials:
- Author: A four-time author, including the global bestseller Good Morning, Good Life: 5 Simple Habits to Master Your Mornings and Upgrade Your Life, Vlog Like a Boss: How to Kill It Online with Video Blogging, 365 Days of Good Morning, Good Life, and The Good Morning, Good Life Planner.
- YouTube channel: Host of AmyTV, which has grown to approach 500,000 subscribers and tens of millions of career views.
- YouTube recognition: Selected for YouTube’s NextUp creator program and named one of Business Insider’s 2016 up-and-coming YouTube stars.
- Media company: Co-founder of Aftermarq, a video production company that has produced content for Fortune 500 clients including SAP, Oracle, and Intel.
- Brand partnerships: Has worked as a trusted educator and speaker for brands including Adobe, Oracle, Audible, LinkedIn, and Intuit QuickBooks.
- Instructor: Instructor for a CNBC online course on earning passive income.
- Speaking: An internationally booked keynote speaker on productivity, personal branding, and digital content, with recorded talks including her Forward Academy Las Vegas and Visit California appearances included in this program.
Frequently Asked Questions About Amy Landino Inner Circle Coaching Program
What is Amy Landino Inner Circle Coaching Program about?
Amy Landino Inner Circle Coaching Program is a live group coaching membership built around Amy Landino’s ROLE Model framework — Reveal Your Focus, Optimize Your Energy, Lead the Movement, and Elevate Your Offer — combined with recurring live coaching calls, Q&A sessions, and bonus masterclasses.
Who created Amy Landino Inner Circle Coaching Program?
The program was created by Amy Landino, a four-time bestselling author of books including Good Morning, Good Life and Vlog Like a Boss, and the host of the YouTube channel AmyTV.
What is included in Amy Landino Inner Circle Coaching Program?
The program includes 123 video lessons totaling 108 hours 59 minutes, organized across 9 core coaching modules plus three bonus masterclasses: The ROLE Model — The Course, Vlog Like a Boss — Live Course Replay, and the YouTube Thought Leader Accelerator Event Replay. It also includes a resources library with the P-Sheet #1 (Ideation) and P-Sheet #2 (Execution) planning worksheets and seven written framework guides, including the Extraordinary Action Framework, Fake Assistant Playbook, Offer Launch Template, Step Into My Office Framework, and Ultimate Social Media Hooks Resource. The full download is 61.3 GB.
Who is Amy Landino Inner Circle Coaching Program best suited for?
It is built for content creators without a repeatable content system, coaches looking to move from one-on-one work into group coaching, camera-shy experts who need on-camera coaching, and personal brand beginners who want a structured framework rather than scattered advice.
What will I learn in Amy Landino Inner Circle Coaching Program?
You learn the four-part ROLE Model framework, how to audit and redirect your energy using the Peak Energy Audit and Scorecard System, how to build a repeatable content pipeline, how to structure sales conversations and follow-up, how to build an AI-supported workflow, and how to improve your on-camera presence.
What format is Amy Landino Inner Circle Coaching Program delivered in?
The program is delivered as video lessons supported by downloadable planning worksheets and written framework guides. In total it contains 123 video lessons across 108 hours 59 minutes, plus the P-Sheets ideation and execution PDFs and seven written resource guides, amounting to a 61.3 GB download.
Does Amy Landino Inner Circle Coaching Program include any bonus materials?
Yes. It includes The ROLE Model — The Course, the Vlog Like a Boss Live Course Replay, the YouTube Thought Leader Accelerator Event Replay, two full keynote recordings, a resources library of frameworks and templates, and a free chapter of Good Morning, Good Life.
What is Amy Landino known for?
Amy Landino is known as the host of the YouTube channel AmyTV, a four-time bestselling author, co-founder of the video production company Aftermarq, and an internationally booked keynote speaker on productivity and personal branding.
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